Archive for tag: Niche retailers
Buy Nothing Day? A missed opportunity.
November 25, 2011 Comment, eCommerce, Featured“Lock up your wallets and purses, cut up your credit cards and dump the love of your life – shopping. ” “Saturday November 26th is Buy Nothing Day. It’s a day where you challenge yourself, your family and friends to switch off from shopping and tune into life.” So says the blurb on the Buy [...]
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Zero percent off! A crash-course for maximising peak season profit.
November 9, 2011 Featured, MarketingThere are plenty of online retailers out there, worrying whether they’ll still be here this time next year. At this time of year, with the next few weeks due to deliver a significant proportion of annual turnover, the pressure is never greater to squeeze that extra pound out of your customers. Merchants up and down [...]
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Why independent retailers are worth the effort
December 3, 2009 CommentBetween Tesco and Amazon, I could buy everything I need this Christmas. I’d be confident about having huge choice, paying reasonable prices, and getting decent service. It sounds like a no-brainer – so why would I rather sell my soul to the devil than make my holiday shopping so simple? The answer is that I’m [...]
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